Choose made a notable impact at InnoDays 2023, Crete’s leading innovation event. The company’s ambassadors, Michalis Paredrakos and Panagiotis Darmos, captivated the audience with their forward-thinking insights on the future of tourism. 

During their presentation on 26 October, the duo demonstrated how Choose integrates advanced technologies such as Artificial Intelligence (AI), machine learning, and augmented reality into its tourism projects. By showcasing the transformative potential of these tools, they inspired attendees to reimagine the possibilities within the industry. 

Throughout the presentation, Choose’s dedication to innovation and its ability to craft immersive, unique experiences for travellers were underscored. The company’s position as a leader in tourism strategy was further cemented by this successful participation in InnoDays 2023.